The Pixel

Ashley Homestore + JobPixel: Reducing costs and saving time with video

Written by Ryan Stevens | March 8, 2021

Ashley HomeStore is the #1 home furniture retailer in North America. Founded in 1997, the chain has grown to over 2000 locations in 123 countries worldwide, employing 35,000 people and generating annual sales in excess of $5 billion.

The Challenge

Ashley’s challenge was how to handle high applicant volume and high turnover without incurring significant costs of scaling up their recruiting teams.

The Solution

JobPixel’s video hiring platform provided precisely the solution Ashley needed to address their hiring challenges. Ashley chose JobPixel over its competitors for its ease of use, affordable pricing, scalability and flexibility. With JobPixel, hiring managers were able to rely less on resumes, bypass phone interviews, and identify the highest intent, best quality applicants through their video applications.

The Results

The use of video applications drastically shortened the interview phase of the hiring funnel, led to quicker identification of the best candidates, and reduced overall time to hire. In the fast-paced world of retail, every minute matters when you’re competing for the best hires and JobPixel was able to provide a competitive advantage, which is invaluable. 

Ashley implemented JobPixel in their Northeast region initially but is in the process of rolling it out across North America with future plans to expand internationally as well down the road. 

“We've been stuck in the same hiring process for years. JobPixel made our hiring faster and way more fun. Seeing a video of applicants beats reading a resume every time.”

-Nadine Cedro, Director of Talent Acquisition